MONEY.CNN.COM, December 18, 2001
The value of a dime: Saving, budgeting and banking: teach your kids what they need to know. By Annelena Lobb
Long before you take them to open a savings account, you can help them begin to understand how these institutions work by giving them a piggy bank and a blank checkbook register, said Jayne Pearl, author of Kids and Money. They can record their deposits and withdrawals from the bank in their book. "When you go to the bank, let them fill out some of the forms. Kids love that," Pearl explained. "Explain the bank transactions you're performing at the window. It will help them understand what's going on."

Pearl offered the following example as a way to explain compounding. "Make a hypothetical offer: either a twenty-dollar bill or a penny that doubles every day for a month," said Pearl. "Most kids will go for the bill. But if they went for the penny, the amount would double, over and over again, to more than 5 million dollars in 30 days. Obviously, nothing doubles every day, but it will help them understand that interest earns more interest."

FORBES MAGAZINE, December 10, 2001
So Long, Middleman: Wal-Mart, Exxon and McDonald's could be your kid's stockbroker. By Carrie Coolidge
One way to build family wealth is to give your kids an early taste of the process. Set up a stock portfolio for them. Of course, no minor can own stock; it has to be purchased in the name of a trust, parent or guardian. The trick is to get them interested in what will be their money some fine day.

Make sure that the project isn't a grown-up undertaking that they have no hand in. Involve them in investing decisions. Walt Disney's stock is a favorite for this because its cartoon-filled framable certificates make nice gifts for youngsters. "Invest in the companies you have confidence in that also match your kid's interest," suggests Jayne Pearl, author of Kids and Money: Giving Them the Savvy to Succeed Financially (Bloomberg Press, 1999).

BANKRATE.COM
Saving Your Kids from TV Ads, November 12, 2002
"It's not as if you take certain steps and boom! You have a perfect angel who doesn't believe commercials," says Jayne Pearl, author of Kids and Money: Giving Them the Savvy to Succeed Financially.

She recently developed a workbook series titled "Gimme-Proof Your Kids" that walks parents through the years-long process.

Once children understand the realities behind the magic, parents must stand ready to squeeze every drop out of a disappointing experience. Rather than console them over a pogo stick they can't bounce on as well as the child on television, remind them of that agony the next time they ask for a gadget.

"Be happy when this happens. It's such a vivid way to capture kids, get them angry and learn," says Pearl.

Pearl and her son turned commercial time into play time, where she animatedly made fun of the 30-second messages.

"Boo and hiss, make them laugh," she says.

USNEWS & WORLD REPORT, February 21, 2000
Making Allowances for Your Kids' Dollar Values. By Katy Kelly
Other experts, including Jayne Pearl, author of Kids and Money, believe that every family member is entitled to a small piece of the financial pie and that it shouldn't be tied to work. Doing so "complicates things unnecessarily and imbues allowance with power struggles and control issues," says Pearl. "I think of [an allowance] as learning capital. . . . They have to have some money to practice with."

MARKETPLACE RADIO, September 7, 2000
Clothes, Lunchboxes and So Much More
You know what we mean. Kids and September invariably equals a mammoth shopping trip. Jayne Pearl, who writes about kids and money, talks about the back-to-school marketing phenomenon.

CREATIVEPARENTS.COM
Talking to Kids About Money: Jayne Pearl's Advice to Creative Parents
As parents we know that we need to teach our kids how to handle money --someday, but most of us don't know quite how. Besides, money is a loaded topic. In this interview, Jayne Pearl provides practical advice about allowance, buying decisions, part-time jobs, career planning, credit cards, saving, and volunteering. Her recommendations are relevant for parents of toddlers to teens. Jayne Pearl, the author of Kids and Money: Giving Them the Savvy to Succeed Financially (Bloomberg Press), is the mother of 15-year-old Ryan, and is a freelance business writer and editor based in Amherst, Massachusetts. She has worked at Forbes magazine, in public radio, and was editor of Tom (In Search of Excellence) Peters' newsletter. You can learn more about her "How to Gimme-Proof Your Kids" seminars and workbook at www.kidsandmoney.com.

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REVIEWS AND NEWS

LIBRARY JOURNAL: "Most families should add this guide to their personal libraries, and public school libraries should consider purchase as a public service."

CHICAGO PARENT MAGAZINE "... It's hard to find a guide to teaching children sound financial sense that doesn't conflict with our own convictions. We've seen many books on the topic that seemed too rooted in the author's own beliefs to benefit a wide enough audience of parents. Jayne Pearl's book, KIDS and MONEY, is different because she establishes some general guidelines, but allows for many individual variations. She also quotes a lot of parents who have come up with clever solutions to dilemmas. ... Instead of dictating that there is only one way to teach children sound financial values, she presents questions for parents to ponder as they decide how to handle each financial issue, and suggestions for arriving at solutions that work."

FINANCIAL PARENTING ARTICLES BY JAYNE

DELTA’S SKY MAGAZINE, “Stepfamily Feud,” June 1999

FAMILY MONEY MAGAZINE, “Watch Out for the Credit Trap,” May/June 1999.

PATHFINDER, a quarterly newsletter on smart financial parenting for Oneida Nation families.

PRACTICAL MONEY SKILLS FOR LIFE
In a fast-paced financial world, parents could use a little help teaching their children to be financially savvy. To support the unique needs of parents, Visa has joined forces with Jayne Pearl, author of Kids and Money: Giving them the Savvy to Succeed Financially, to offer easy to implement parenting strategies for raising a fiscally fit generation. Parents with children of any age will find useful tips for teaching how to make budget and stick to it, how to avoid spending pitfalls and important lessons about saving and investing. This resource is also available in Spanish.

AWARDS

KIDS and MONEY was nominated for the Benjamin Franklin Award for best parenting book by the Publishers Marketing Association.